SEO-friendly websites are advantageous to the business and they also provide better customer experience. The main purpose of any website is to attract customers or viewers, which can be achieved by using effective keywords in the text and making your site responsive. However, the Local SEO Agency in Australia guide it’s not enough to just get a great design and layout; you also need to know how to optimize your website for search engines (SEO).
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Unique Title and Descriptions for all Pages
Title tags and meta descriptions are important for SEO. If you have a website, you need to make sure that all of your pages have unique titles and descriptions. Best Local SEO Agency in Australia will help you to create unique titles and descriptions for all pages, as well as other important SEO elements.
Meta descriptions should be between 150 and 160 characters long, while title tags should be between 70-80 characters long (including spaces). It’s best to use keywords in both areas as well as being descriptive of what page it is on.
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Clean URL Structure
Clean URL structure is an important part of SEO. It’s also a good user experience, as it makes it easier for people to share your content and find what they’re looking for. A clean URL structure can help you keep track of your content, too!
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Fast Loading Webpages
Use a Content Delivery Network (CDN) to deliver your website’s static assets.
- Use a CDN to deliver your website’s dynamic assets.
- Use a CDN to deliver your website’s CSS and JavaScript files.
- If you’re using images in your design, make sure that they are hosted on an external server so they don’t have any impact on load time or performance of the page itself
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Unique Content
Unique content is one of the most important factors when it comes to search engine optimisation (SEO). This means that every page on your website should have unique text, images and videos. Local SEO Agency in Australia, so they end up creating multiple versions of the same article or blog post just because they don’t know how else to add new content.
This is a mistake because Google will penalize you for having duplicate content on your site by lowering its ranking in SERPs (search engine result pages). It’s better if you create new articles than copying them over and over again!
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Optimised Images
Optimised images are one of the most important factors for SEO. The alt tag is used to describe an image and increase your chances of ranking for related keywords. If you want to optimise your images, then use these tips:
- Use the same image size on all pages of your website so that they load faster and look consistent across devices.
- Optimize images using an image optimisation tool or use plugins which automatically optimise images without having to go through each one manually!
- If you don’t have time for any of these options check out local seo company Canberra services – they’ll do it all for you!
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Create Proper Content Structure
The content structure of your website is very important. It’s the foundation that makes up the majority of your site, and it should be created with SEO in mind. The best way to make sure that you’re creating proper content structure for your website is by using headings and subheadings, paragraphs, bulleted lists and numbered lists where appropriate.
You can also use media like images or videos to break up text if needed so that readers don’t get bored while reading through long blocks of information (or if they have trouble focusing on reading).
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Responsive Website
Responsive design is the practice of creating a website that adapts to different screen sizes. This is important for mobile users, who are often using their phones or tablets to access the internet. You can check if your website is responsive here and test it on different screen sizes here.
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Internal Linking
Internal linking is one of the most important aspects of SEO, and it’s something you should be doing on a regular basis.
Internal links are hyperlinks that connect two pages within your website. They can be used to help users navigate through different parts of your site, such as:
- Helping them find related content (for example, if someone is reading an article about dogs, you could link to another article about puppies)
- Showing them where they can buy products from your company (for example, if someone visits a page about dog treats and then clicks on one of those links)
Conclusion
The tips above are just the tip of the iceberg. There are many more things you can do to optimize your website for search engines, such as making sure that it’s mobile-friendly and has a clean URL structure. However, these eight will get you started on the right path towards an SEO-friendly website!